How to Write Your Book and Blog at the Same Time

7 Strategies for Succeeding at Both

Think of a drummer in a rock band. Somehow she manages to keep that bass drum going while rat-a-tat-tatting on all the snares and cymbals above. That’s what we want to do with our blogs and books. We want to keep our blogs dynamic and lively, releasing new posts regularly, while at the same time […]

How to Write a Nonfiction Book Proposal

7 Essential Elements and Ways to Stand Out

“It all starts with a book proposal.” That’s inevitably what I end up saying to a writer who asks me about publishing. As a 20-year publishing professional who has reviewed thousands of book proposals, I’m regularly asked for advice on how to get published. And that’s my answer: it all starts with a book proposal. […]

4 “Aha!” Strategies for Enhancing Your Writing

Simple Steps for Creating Epiphany Moments for Your Readers

Few videos are more mesmerizing to me than those that feature people who go from not being able to do something to suddenly doing it. In the following video, for example, an older colorblind man puts on special glasses and is able to see color for the first time. This is a beautiful example of […]

5 Ways Stories Can Make Your Writing Irresistible

Discovering the Many Forms of Narrative

The one thing all good writers have in common is the ability to tell stories. Stories draw us in. And when we read good stories from a particular author, we want to go back when that author tells more stories. It’s as if a transaction is always occurring just below the surface between author and […]

5 Ways Writing Can Increase Intimacy between You and Your Spouse

Inviting Your Spouse into the Creative Process

My friend and coworker started off our premarried class by proclaiming to a room full of optimistic but naïve engaged and dating couples, “MARRIAGE IS HARD, AND YOU’RE ALL GOING TO DIE!!!” While the chances of death for each of us continues to clock in at a solid 100 percent, all married couples know the […]

Do You Make This Mistake in Your Writing?

Understanding Your First Job as a Writer

What would you say is your first job as a writer? Do you write to serve people? To make money? To express yourself? This is an important question because the wrong answer will lead you to fall short of your best work. That’s what I address in the following slide presentation. In it you’ll discover: What […]

3 Questions to Help You Bust Through Creative Blocks

A Little Story about Choosing to Do Your Art

Last summer a friend and I went to an outdoor concert at Frederick Meijer Gardens here in Grand Rapids, Michigan. They have an amphitheater there, a large stage up front with a leaf-shaped canopy and terraced grass-covered seating for a thousand or more. A lovely venue. The local band was pretty good, but I don’t […]

6 Takeaways for Writers from the #1 New York Times Bestseller *Originals*

Strategies to Help You Truly Stand Out and Make Your Mark Forever

As I’ve gone about my travels recently, one book has stood out to me again and again. For one thing the cover is irresistibly head-turning; the promise of the title is also compelling. I’m referring to Originals: How Non-Conformists Move the World, the #1 New York Times bestseller from respected Wharton business school professor Adam Grant. I […]

Veteran Book Publicist Reveals How to Attract Media Attention

An Interview with Heather Adams, Cofounder of Choice Media and Communications 

Book publishers often think of publicity as the Holy Grail of marketing and for good reason: Media attention has the potential to skyrocket sales. So how does it all work and what do writers need to know about attracting media attention? To find out I turned to 20-year book publicist Heather Adams of Choice Media […]

5 Scientifically Verified Reasons You’ll Hate Yourself if You Stop Writing

The Surprising Health Benefits of Continuing in the Craft

So much of winning at the writing game can be summarized succinctly by the immemorial words of Dory in Finding Nemo: Just keep swimming. Easier said than done, for sure. But it’s important because really the only way to lose is to stop writing. To give up. To abandon your dream of that book or that […]